monina velarde

monina velarde is a chicago-based graphic designer who recently won
the aiga command x competition—congratulations! i am a fan of her lift airlines identity, this superfun new year’s resolution generator, and cleanse packaging, which you can view on her site. you can follow monina’s work…and possibly score some tasty-looking baked goods
on her blog!



one of my favorite projects that i’ve gotten to work on was designing the identity for the kansas city art institute school of design. i worked on it
with my good friend, jessica bayer. we took the basic elements of swiss design, the fundamentals of what the kcai design program was founded on, and reinterpreted them to fit within today’s design culture. we derived our color palette from swiss poster design. the colors used were primary green, yellow, red, blue and black. these colors were then updated by us to fit contemporary design.